Is Blogging Even Worth the Effort?

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There are lots of reasons why people start blogs. Some want to let their friends and family know what they’re up to—sort of like long-form Facebook, with lots of pictures and details. Others want a place to explore their feelings, and don’t care if their blog has any followers at all. Some are passionate about an issue or about sports or about a particular topic, and a blog gives them an opportunity to express their enthusiasm.

Some people have knowledge about particular subjects and desire to share. Others would like to develop expertise, and a blog motivates them. Still others hope to make a difference in the lives of others by telling how they overcame hardships.

Some people want a vehicle to connect with others and form a mutually beneficial network. Others have products they want to sell, and the blog is how they market them. Some people hope for the exposure an online presence can bring.

I started blogging with my critique group. We launched Doing Life Togther in 2014, feeling we could offer encouragement to our crazy world, and we believed the blog would give us and our writing greater visibility. We started out with nine of us each posting once a month. We did quite well for a few years, earning more than 5,000 views in 2015 and 2016. Then, gradually, writers dropped out until by 2018 it was only just … me. We still have 227 followers who read old and new posts, but so far this year we’ve only had 1800 views.

I started ARHtistic License in 2015 because I loved Doing Life Together so much. I wanted my personal blog to be about all the artsy things I love. I wanted to open a dialog with other creative people, and I hoped I’d gain a following so that when I’m ready to release a book, there will be people who will want to read it. I soon went from posting a couple of times a week to posting almost every day—and sometimes more than once a day.

I like blogging, but it’s a lot of work, and sometimes I wonder if it’s worth it.

The upside of blogging is that I do like it, sort of, and I have met lots of wonderful people with whom I share interests. Bloggers can be very supportive of each other.

But I still don’t have a book ready, and sometimes I wonder if it’s because I spend half the week working on my blog. Maybe I ought to concentrate on the books and give up the blog.

Pedro Okoro says that 80% of blogs fail. That breaks my heart. But he’s also talking about blogging businesses. I don’t really have a blogging business. I’m not selling anything; I don’t make money from my blog, and I never meant to.

My blog is growing, but s o  s l o w l y . I feel so invisible. If I had more views, and more likes, I’d feel like I was getting somewhere. But several times a year, I think of letting my blog go.

I know I could just scale back, post a couple of times a week. Sigh. What to do?

I’m whining. You don’t want to listen to me whine.

Okay, now it’s your turn. If you’re a blogger, do you ever second-guess yourself? Do you fantasize about quitting? Do you dream about more blogging success? If you’re an ex-blogger, what made you stop? Are you glad you did? Please share in the comments below.

About Andrea R Huelsenbeck

Andrea R Huelsenbeck is a wife, a mother of five and a former elementary general music teacher. A freelance writer in the 1990s, her nonfiction articles and book reviews appeared in Raising Arizona Kids, Christian Library Journal, and other publications. She is currently working on a young adult mystical fantasy novel and a mystery.

9 responses »

  1. Blogging is a pretty complicated business and can have its frustrations for sure. Sometimes, when I’m on a good blogging roll, I do think it is taking time away from other writing, like book writing. On the other hand, it’s important to build an audience. On a former Blogspot blog, I did post what became a mystery novella as a serial on the blog. I’m hoping to do that again here, with, at least, one of my projects.

    Liked by 1 person

  2. You have a great blog! I’d hate to see you drop out. I think of viewers as an eb and flow of continuity. I know they are out there via stats but sometimes they just don’t click the like button for whatever reason. Maybe they just think of blogs as their virtual newspaper? How many have an actual hard copy subscription anymore? And Facebook is just too much drama for many of us. So, anyway, I really hope you hang in there.

    Liked by 1 person

  3. I haven’t wrote on my blog in weeks, except for one poem. I am trying to find the passion again, but don’t seem capable. Maybe I have run out of things to say, but each day, I think that I maight get my mojo back, but nope. I even started a second blog, paid for it, and haven’t built it yet, and it’s been at least two or three months. I so hate losing the money, but I keep praying to God to renew in me the right spirit to write and encourage and help others see that even in the worst of times, we are never lone. So, I have been on the verge of writing my goodbye post, and still I hope.

    I start college again in three weeks, to seek another Master of Art degree, this time in Religious Studies, mainly because it is a program for people over age 62 to go to college without paying fees or tuition. I hope it reignites in me a desire to teach and teaches me how to stay faithful to my commitments once again. I do love learning and teaching!

    Liked by 1 person

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