Guest Post: 5 Mistakes Writer Make on Their Author Websites (And the Easy Fixes)

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This article has been reprinted with the permission of Web Design Relief.  Whether you’re just starting out or a best-selling author, Web Design Relief will improve your existing website or build you an affordable, custom author website to support your author platform, boost your online presence, and act as a hub for your social media outreach. Web Design Relief is a division of Writer’s Relief, a highly recommended author’s submission service. Sign up for their free e-publication for writers, Submit Write Now! Visit the site today to learn more.

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Did you know that every website needs regular care and housekeeping? So unless you have a fairy godmother or can sing well enough to inspire woodland creatures to assist you with your chores, you should keep a virtual broom and wrench handy. Even the most meticulous author website design may experience issues that arise over time: Links break, information becomes obsolete, plugins stop working, etc. Thankfully, the most common mistakes writers make on their author websites have easy fixes!

Check out these website blunders and Web Design Relief’s tips on how to fix them without IT support intervention.

5 Easy-To-Fix Common Website Mistakes

Broken images: Uh-oh, has your beautiful photo been replaced by a sad face or what looks like a torn piece of paper? This means that the file containing the image may have been corrupted. But this can be fixed simply by re-uploading your photo to your author website or installing a handy plugin to solve the problem for you!

Typos: Some of the most damaging mistakes on an author website are typos, grammar mishaps, and incorrect punctuation. After all, you’re a writer—you’re held to a higher standard of web content than your online neighbors. Typos and grammar gaffes on your website may cause visitors to question your writing skills in general.

And you can’t count on website building elements to alert you to typos; they don’t feature spellcheck like word processing programs do. Thorough, expert proofreading is the solution to this common mistake and can ensure that your author website is up to professional standards.

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Dead Links: Is there anything more frustrating than a link that leads nowhere? If the hyperlinks you have included on your website are no longer active, your site will look abandoned and poorly maintained. Worst-case scenario—improper use of links can even get your site banned.

Fortunately, reviving dead links is easy! If a website has a new web address, simply update your link with the new URL. If the site you are linking to no longer exists, remove the link altogether or find another source. And remember to check your hyperlinks often to make sure you aren’t letting dead links lurk on your website!

Slow Response Times: Does your website take a long time to load? Having too many elements running can cause lagging. Download time is an overlooked issue on many author websites. And if your website is taking too long to load, visitors will bounce off your site.

To fix a lagging website, reevaluate what you really need on your web pages and what is simply clogging up response times. For example: There is no need to have images larger than 1500px, so you may want to resize large photos so that they do not take up so much space. However, don’t lose the resolution—make sure your photos have at least 300 dpi (dots per inch). Another tip: Instead of uploading videos directly to your website, upload them to an external website like YouTube and then embed them on your site to save space!

Design Is Not Mobile-Friendly: Your author website may look perfect on your desktop computer, but nowadays more and more people visit sites using their cell phones and tablets. So it’s important that your website looks great on mobile devices too! The key is sizing. Make certain that your buttons are big enough to be seen on smaller screens, but that your photos and graphics aren’t so big that they are cut off.

Our pro tip: Test, test, test! View your author website on as many devices as possible and adjust your design elements accordingly.

Check out these 7 tips for a more mobile-friendly author website!

BONUS TIP: While most mistakes on your author website can be easily fixed, there will be glitches that require more complicated intervention. But don’t panic! Regular website backups can still save you lots of grief. Backing up your website frequently gives you the option to revert back to an earlier version (before the error kicked in!).

 

QUESTION: What are some overlooked mistakes you’ve found on websites you’ve visited?

About Andrea R Huelsenbeck

Andrea R Huelsenbeck is a wife, a mother, a grandmother, and a former elementary general music teacher. A freelance writer in the 1990s, her nonfiction articles and book reviews appeared in Raising Arizona Kids, Christian Library Journal, and other publications. She is currently working on a middle grades novel and a poetry collection.

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